THE FACTS

TARGET POSITION

Where and for how long

Target Pictures is a production company based in Prague, Czech Republic.
More than 10 years of history have given Target the time and experience to build a name and portfolio that places the company among the best in the region.

TARGET STRATEGY

Network and Future

Target Pictures has built a network around the globe that includes known directors, photographers and DOPs. Target Pictures also offers services in production for production companies and agencies from different parts of the world. Ondrej and Paulo together give their clients their know-how in film making and they keep on taking Target Pictures to new grounds. We're proud to say a lot more will be announced soon.

NEWS

February 2014

We're happy to inform you that we're working on our new web design but for now u can check our latest work on the credits area. Don't miss it! There are plenty of new stuff for you to enjoy! Please go to the credits area.

April 2012 - RWE

After the successful RWE campaign we have shot last year we are proud to announce that we have shot the latest RWE commercials that will air in the Spring and Autumn this year. Directed by John Doe and shot in Chile you cannot miss the spots that present the advantages of using their electricity. To look at this commercials please "click here".

March 2012 - Gambrinus

After many tries we’re happy to say that finally we have teamed up with director Karel Janak to produce the latest commercial for this Gambrinus promotion created by Lowe Prague. This time you can enjoy the individual struggle or run of a group of friends looking for he right helmets that will protect their heads as some prizes are just about to fall on their heads. To look at this commercial please "click here".

February 2012 – Unicredit Bank

Target Pictures and John O’Haggan get together once again to shoot a campaign consisting of 3 commercials for Unicredit Bank and WCM Grey. The Bank officially introduces to the Czech public that they are one of the main sponsor for the number 2 tennis player of the world, Petra Kvitová. They do it on one main image commercial and another 2 stories that presents another 2 products to the public. To check these commercials please
"click here".

January 2012 - Savo Campaign

We are proud to announce that YR has teamed up with Target Pictures to produce this funny campaign for Savo. It is conformed by 5 commercials that present a different home cleaning problem and a product that can solve that problem. Actually it can solve almost every problem in the household... You can’t miss each story of this functional dysfunctional family in all their twists and turns. Directed by the famous Czech film director Alice Nellis. To look at this campaign please "click here".

October 2011 - Globus "Cooking"

We are proud to announce that for the third year in a row we have shot another campaign for the Hypermarket Globus. This time WMC Grey comes up with a total new concept where a young man presents its food by showing how to cook different recipes in a Cooking Show format. Check out this commercial shot by JJ Keith on the following link. "click here".

September 2011 - RWE "Smart Socket"

Target Pictures teams up with director Danny J. Boyle to deliver Mark/BBDO and their client RWE with this very nice testimony. Be aware that this commercial has a very smart socket that will bring you something new all the time. Check out this commercial on the following link. "click here".

August 2011 - ETA "Viral"

PetrCtvrtnicek this time acts and directs this series of funny commercials for ETA. He tries to illustrate how to use and the benefits of different home appliances. Check out this campaign on the following link. "click here".

July 2011 - CGF "Will"

Director John Doe have shot this funny commercial where a lawyer is reading our beloved millionaire will. Something is about to happen… Check it out on the following link. "click here".

June 2011 - Billa "Natural"

Also for the first time Target Pictures services the local agency Onyx and their client Billa in this spot shot by director JiriHanych. Here you can see the source of their tasty steaks. Check out this commercial on the following link. "click here".

May 2011 - Generali "Natural Disaster"

For the first time Target Pictures services the local agency Hullabaloo and their client Generali in this hilarious "Natural Disaster" spot. You can't miss to see how a lightning turn this house into fire. Check out this commercial on the following link. "click here".

April 2011 - RWE "Soutez"

PetrCtvrtnicek delivers another funny spot for RWE and Mark/BBDO. This time they make a TV show contest. Check out this commercial on the following link. "click here".

March 2011 - Gambrinus "Signal"

Lowe Prague has chosen once again John O'Hagan and Target Pictures to shoot this search for signal or "no" signal. Check it out on the following link. "click here".

January 2011 - GE Money Bank "Express, Express business, Genius Business"

Mark/BBDO and Target Pictures with director Daniel Ruzicka have shot 3 commercials for the new 2011 campaign that features 3 products in a very special way. You can check out this funny commercials on the following link. "click here".

December 2010 - Danone Activia "Challenge"

YR and Target Pictures team up once again. This time Jakub Sluka informs people on how Activia works i this educational spot. You can check it out on the following link. "click here".

November 2010 - Skoda "Champagne"

A whole year of racing achievements have brought together Leagas Delaney and Target Pictures with director Lalli Jonsson once again. This time we clean up the Skoda Fabia with "Champagne". You can check it out on the following link. "click here".

October 2010 - ING "Laziness Championship"

In this viral YR teams up with StepanTyller and Target Pictures to deliver this hilarious campaign where people are originally lazy. You can check out this campaign on the following link. "click here".

September 2010 - RWE "Dark"

Have you ever played darts in the dark? Here u can find out what happens when a particular family try to cut up their expenses on this hilarious commercial shot by PetrCtvrtnicek. You can check it out on the following link. "click here".

August 2010 - City Self Storage "Secret"

In this viral you follow a group of friends playing poker. One of them goes down to the storage area to grab some more beer. There he finds something about his friend. Stepan Tyller delivers another outstanding viral. You can check it out on the following link. "click here".

August 2010 - Nutcase "Magnet"

In this revealing viral you can find out for yourself if you will get stuck in the magnet if you have some metal parts inside of your body. Stepan Tyller presents the motorcycle star Martin Koren and he is up for it! If you want to find out please click on the following link. "click here".

August 2010 - Gambrinus "Definition of Football"

After the success of the previous football campaign it was time for a second round. So here we present the new football commercial focused on the fans. Either you are a fan or not you cannot miss this emotional spot on the following link. "click here".

August 2010 - Globus "Manifest"

Liberec is the host for the shoot of the second round of the commercial Manifest for the Globus Hypermarket. Don't miss the mass of people crossing the city until they find the solution to their problems at the Globus Hypermarket. You can check the meat and bread versions on the following link. "click here".

July 2010 - Pepsi "Manifesto"

Pepsi and Mark BBDO once again shoot with director duo 2 Dog for Pepsi and Mark BBDO. This is the final stand up of Pepsi in front of bureoucracy in the Czech republic. You can check it out on the following link. "click here".

June 2010 - Pilsner Urquell "Kladruby"

Our beer man, mister John O'Hagan, is now presenting the so expected new commercial shot for Pilsner Urquell. The premium brand takes a step further in presenting epic stories and we are proud to be part of it. Don't miss this incredible spot on the following link. "click here".

June 2010 - Next "Burglar"

Once again Stepan Tyller develops and directs these funny sponsorship spots for the security doors Next. He delivers in 3 stories unexpected actions during the theft of an apartment. Don't miss the series on the following link. "click here".

May 2010 - Skoda Fabia RS "Mud Viral"

Leagas Delaney has chosen Target Pictures and Stepan Tyller to do the viral for the Skoda Fabia RS internet launch in the Czech Republic. Stepann captures the interaction of the public with the Skoda Fabia RS covered in Mud. Don't miss the viral on the following link. "click here".

May 2010 - Staropramen "Sliding"

Once again we're shooting with John O'Hagan, this time it is for Leagas Delaney and Staropramen. We declare open the beer season with this great summer idea. Don't miss a pick on the following link. "click here".

April 2010 - Pepsi "Refresh your world - Bus Station"

The campaign refresh your world shows now a more mature side of life. You can have a look at this commercial on the following link. "click here".

April 2010 - RWE "Competition"

It is a pleasure to have John Doe back to shoot this lovely commercial for RWE. Their ideas together with Mark BBDO creative team turned this simple test into a professional competition when the national sports announcer narrates the dispute between two identical machines. Don't miss it on the following link. "click here".

April 2010 - Skoda Fabia RS "Wash"

Skoda Auto had the end of the Skoda Fabia RS from the WRC commercial replaced for another car. Lalli Jonsson teamed up with Sebastian Milaszevski to deliver this outstanding pack. Lalli also made a special cut out of it. Please check it out on the following link. "click here".

April 2010 - Pepsi "Refresh your world - Bus Station"

Don't miss to watch this new commercial shot by the director duo 2 Dog for Pepsi and Mark/BBDO. The campaign refresh your world reflects a simple real life approach for the brand. You can have a look at this commercial on the following link. "click here".

March 2010 - Gambrinus "Feast weekend"

Gambrinus added a Tag On for its fishing commercial. In this story the 3 friends run into a running bull. Shot by Jason Moore you can't miss this encounter. To watch this commercial please go to the following link. "click here".

March 2010 - Coca Cola silver award

We're proud to announce that the Coca Cola campaign got a silver award on the Dubai Lynx International Advertising Festival that took place in Dubai from 14 to 16 march 2010. The Dubai International Advertising Festival brings together advertising talent from across the Middle East and North Africa region (MENA), as well as from around the world. To watch this campaign please go to the following link. "click here".

January 2010 - Skoda Auto

Leagas Delaney and Skoda Auto trusted Lalli Jonsson and Target Pictures to shoot their sponsorship commercial for the Vancouver Olympics 2010. They are short commercials for the Hockey and Bobsleigh competitions and the Olympics itself. You can have a look at these commercials on the following link. "click here".

January 2010 - Vekra Okna

MOTYL MEDIA awarded Target digital to shoot a commercial to promote the brand in the local market. The commercial has the mission to assure that you can live your life while Vekra Okna worries about giving you a window that will last and do its job! And check out the viral commercial, you will be surprised. You can see both spots on the following link. "click here".

December 2009 / January 2010 - AXA

Leo Burnett awarded Gil Bauwens and Target Pictures to shoot this special effects commercial for the new savings account being launched by Axa. The cold winter took us all the way to Buenos Aires to capture the images you can see on the following link. "click here".

November / December 2009 - Next

The client asked Target digital to develop and shoot a campaign for their safe doors, really unbreakable. Directed by Stepan Tyler the spot shows a Swat team looking for some criminal, unfortunately they had the wrong number. Find out how strong the door is on the following link. "click here".

October / August 2009 - Truphone

Jaime Mandelbaum shoots two photos for Truphone in the UK. Shot in New York and London, on these photos you can see a world a bit upside down. At least the signs... Enjoy the photos on the following link. "click here".

October / November 2009 - Gambrinus

John O’Hagan directs the new Gambrinus spot for Lowe Praha with the production of Target Pictures. This time John delivers an epic football commercial that will absorb you completely into it. Not too many words, please have a look on the following link."click here".

August / September 2009 - Coca-Cola

We’re proud to announce we were trusted to shoot this international campaign for Coca-Cola. It is the beginning of the football campaigns to come and it illustrates that no matter how big the danger you still would go for your coke. Directed by Markus Walter and shot by Jan Velicky these commercials will definitely make you laugh. Have a glance on the following link. "click here".

July / August 2009 - Globus

This campaign shows us the reality behind ads, thoughts and others through bubbles. Director Lalli Jonsson adds his unique touch delivering a smashing campaign. Watch the commercials on the link."click here".

August 2009 - Betadine

Jaime Mandelbaum shoots three pictures for Betadine and Y & R. In this campaign you can see that there is no need for difficult machines to cure a little cut your kid just got after a small accident. Have a look at the photos on the following link."click here".

July / August 2009 - Gambrinus

Lowe Praha trusts John O’Hagan and Target Pictures to shoot their first campaign after start serving Gambrinus as a new client. In this promotion consumers have the chance to win a weekend with their buddies at a Gambrinus cottage. The girlfriends also received a price to have their half oranges away for the weekend. You can also see what Kabat did to the cottage after spending a weekend there. View the commercial on the following link."click here".

June 2009 - Skoda Auto

Jaime Mandelbaum shoots two pictures for Skoda Roomster where he matches the car to your personality. In this campaign Skoda offers its clients to personalize the car colours to their own taste and it is illustrated with the portrait of two different people. Check it out on the following link."click here".

May 2009 - MilkyWay Minute

Lalli Jonsson inspires us once again with his beautiful images. This time he catches the moment when someone has just stopped doing an action but still we can feel his/her presence as some moving element reveals what was being done before. Please click on the link to watch these two spots."click here".

April 2009 - Muller

Petr Ctvrtnicek directs this new theatrical spot for Muller Gracie. Go back in time with this funny commercial. Here you have a direct link to the spot"click here".

April 2009 - Milky Way Minute

Two image commercials compose the new campaign for Milky Way Minute. It shows the exact moment when you stop for that extra energy you were missing. Director Lalli Jonsson strikes again. Soon you will be able to see the commercial in the credits area.

February / March 2009 - Cool TV

Six months of hard work took to create, design, shoot and edit the new corporate image for the new TV Channel "Prima-Cool TV".
Former Mark/BBDO creative director Stepan Tyller creates and directs this cool campaign.
To watch the commercials "click here".

February 2009 - Savo

Petr Ctvrtnicek shot the new product commercial for Savo. It is funny! To watch "click here".

January 2009 - Muller

M. Pitkin, O. Navratil, J. Polasek, R. Nebrensky set the humour in this new Muller campaign shot by another famous actor and director Petr Ctvrtnicek. To watch the spots "click here".

January 2009 - GE Money Bank

The new GE Money Bank campaign formed by two image commercials and five product commercials were shot in Buenos Aires, Argentina by the famous director David Slade. To watch the spots "click here".

December 2008 - Hypernova

Director Lalli Jonsson reveals what a kid can do while left alone at home during the Xmas season in this commercial for Hypernova.
To watch this charming Christmas tale "click here".